One common reason why businesses feel like they cannot use NLP technology is that they are unconfident about setting it up in their existing framework. Some business owners think that it may be too complicated to install, maintain and operate to the standards of their business. Thankfully, with the support of providers such as Hostcomm, all companies can implement NLP technology regardless of experience.

Another widely popularised belief about NLP technology is that one day it will remove the need for live agents in business call centres. In reality, NLP is designed to empower existing agents, and its real value is discovered when both solutions work side-by-side.

A frequent worry with businesses interested in new technologies, especially in the modern era, is how secure they are. When dealing with sensitive information such as customer data and payment methods, consumers and businesses need to be assured that the computer they are interacting with is safe and secure. This need for security is another reason why Hostcomm’s solutions are so popular.